Customers aren’t interested in buying products or services. Their interest in products or services extends only as far as those things can help fulfill these goals:
Read the rest of this page »
Blogging is great for business. But a company blog requires lots of fresh content — and that can be hard to come up with. Here are three ways to fill the void.
Read the rest of this page »
Times are changing. Prospects now have instant access to competitive pricing and low-ball offers, which means you need to approach every prospect prepared to defend your offer.
Read the rest of this page »
More than 70% of prospects say they’d be willing to pay as much as 10% more for a product or service if a company …
Read the rest of this page »
Satisfied customers are not loyal customers. They shop around. They may like you, but not enough to resist the temptations of competitors. Therefore, the real emphasis must be on building loyalty, not satisfaction.
Read the rest of this page »
Dissatisfied customers can be divided into two types:
Read the rest of this page »
In a world where prospects have instant access to online offers, discounts, pricing and customer feedback, these four strategies will help you attract (and win) more buyers:
Read the rest of this page »
Selling to these types of prospects isn’t easy. But it can be done by using these five tactics:
Read the rest of this page »
If your selling processes haven’t changed and your closing rates have dropped anyway, a well-known sales expert has two theories as to what’s hurting your business.
Read the rest of this page »
The need to shorten sales cycles often runs headlong into the requirement to safeguard valuable transactions and data. eSignatures combine secure signing, workflow automation, and archive functions into a package so you can execute legally binding agreements online. Read this paper from Forrester to find out more.
Click here to read the free white paper!
Read the rest of this page »
HubSpot complied this data from a variety of sources, including analysis of our 2,500 business customers, surveys with hundreds of businesses responding, analysis of the data in our free tools like Website Grader, Twitter Grader and Facebook Grader. Each page has a URL to the original source document or article.
Click here to read the free white paper!
Read the rest of this page »
When the sale is on the line, there are four common pitfalls almost every sales pro has fallen victim to at one time or another.
Read the rest of this page »
“Sell higher, sell more!” is the message sales managers deliver to salespeople today. The logic is clear — get into senior execs’ offices and the opportunity increases to make larger sales and develop strategic alliances.
Read the rest of this page »
Here’s clear evidence that if you’re not using Twitter to boost your sales efforts yet, now’s the time to start.
Read the rest of this page »
Some salespeople do a great job of selling until the prospect buys. Then everything changes. After the prospect takes ownership of the product or service, salespeople become scarce. That’s a problem.
Read the rest of this page »
Here are four steps sales pros can take to maintain strong relationships with their existing buyers and avoid losing them to aggressive competitors:
Read the rest of this page »
Research has shown customers tend to go through four distinct phases when making a purchasing decision. And only three occur before the purchase.
Read the rest of this page »
The need to shorten sales cycles often runs headlong into the requirement to safeguard valuable transactions and data. eSignatures combine secure signing, workflow automation, and archive functions into a package so you can execute legally binding agreements online. Read this paper from Forrester to find out more. Sponsored by EchoSign.
Click here to download the free whitepaper!
Read the rest of this page »
Let’s face it, the longer it takes your customer to sign your contract, the higher the chances that it won’t get signed — competitors are circling, budgets are getting cut, and your customer can simply change their mind. Don’t risk your revenue. EchoSign can get your contract signed in the fastest and easiest way possible. See how electronic signatures can be your secret weapon in closing your deals faster and improving your sales performance.
The difference between a good presentation and a great one is whether it creates the type of urgency that compels a prospect to buy now.
Read the rest of this page »
