A better way to start sales calls
One costly mistake too many salespeople make today:
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Leading reasons your salespeople may be struggling to close
Why do some salespeople who are competent, professional and knowledgeable have so much trouble closing? Here are four reasons:
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The 8 dumbest things said in sales meetings
Even the best salespeople can slip up while giving an otherwise great presentation. For example:
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Why Web Performance Matters: Is Your Site Driving Customers Away?
More than ever, your Website’s performance matters. The average online shopper expects your pages to load in two seconds or less, down from four seconds in 2006; after three seconds, up to 40% will abandon your site.
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Conversation topics that kill sales: Pass this list on to your newbies
Business today revolves around building long-term relationships with customers. So it can be devastating to watch a good, profitable customer slip away because of something a salesperson said.
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6 tips for negotiating in a tough economy
Is it better to be a tough negotiator or take a softer stance during down economic times? Answer: There are times to be tough and times to soften it up.
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5 industries buyers trust (and mistrust) most: Is yours on this list?
It’s a constant challenge for marketers: You have a solid product — but does your advertising instill a sense of trust in decision makers? Without establishing that trust, you’re not going to make the sale.
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10 proven ways to convert more Web leads
Here are several simple ways to maximize your online sales and marketing efforts, and convert more prospects:
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Are your salespeople aware of this major customer focus?
A clear shift is taking place with what prospects are thinking.
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Top tips for meeting with buyers over meals
In the informal setting that a restaurant provides, your people have an opportunity to build stronger relationships with buyers. Here are five strategies to help them:
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The Top 10 Online Brand Protection Strategies for 2010
One thing you can count on in 2010: fraudsters will continue to hijack leading brands for their own profit. From siphoning web traffic and selling counterfeit goods to launching paid search scams, brand abuse will continue to escalate in 2010. Now is the time to get started—and get proactive—developing a solid online brand protection strategy
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Sales Intelligence: The Secret to Sales Nirvana
This benchmarking report examines how best-in-class sales organizations incorporate sales intelligence into their sales efforts to produce tangible gains in productivity and revenue generation. By offering practical tips on using sales intelligence and addressing some barriers to sales productivity, readers will gain actionable insights from this informational paper.
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9 key differences between a sales rep and a ‘trusted advisor’
In The Little Teal Book of Trust, sales and marketing guru Jeffrey Gitomer offers several strategies salespeople can use to become a trusted advisor. Here are the best ones:
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How to solve the top 3 challenges today’s prospects are facing
Nearly 70% of small business owners expect to grow their business this year. The best part: In order to do so, they need your help to overcome these three challenges.
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20-minute Sales Meeting: Building trust
Many think a sale is closed when the customer signs on the dotted line. It isn’t.
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What customers are thinking that’ll help you close
Understanding how customers think gives salespeople a big edge in closing. It’s not easy, but it can be done.
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5 no-cost tactics that’ll broaden your market
The budget pinch is still today’s problem. How can you broaden your customer base and sell more in a time of budget restraint?
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4 proven ways to make the most of your company’s Twitter feed
With more than 20 million visitors a month, Twitter may represent the largest free lead source in the history of mankind. Here are four proven models companies have used to help business using Twitter:
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Ten Innovative Ways to Use Twitter for Business
Increasingly more companies use Twitter for business – to do market research, do brand advocacy and reputation management and provide selected highlights from a conference or event. Twitter allows them to expand their brand and thus generate new opportunities.
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Is Your Web site Killing Customer Confidence?
Put yourself in the customer’s shoes: when shopping online, what are the things that worry you most? Before you enter your name and email address do you think about spam clogging your inbox? If you are like most consumers, you check to see if the site bears the seal of a third-party verification program and if the site has a privacy policy.
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