XDon’t be ‘that guy’: 5 business card blunders

These are five of the top business card mistakes. Are you guilty of any?

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3 tips to crafting a press release that actually works

Three ways to help ensure your press releases make hay:

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3 more clever ways to use social media to sell

Here are three more clever uses of social media that you could put into play to boost sales:

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Lies about social media marketing

There’s no doubt that social media ROI is hard to track. But it becomes much easier to calculate for companies that don’t believe these common lies:

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66% of salespeople believe their results would improve if …

A new study by the Sales Benchmark Index reveals a fatal flaw in the average training and development process. 

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10 tips for dealing with difficult customers

The more you understand about dealing with difficult customers, the faster you’ll sell to them. Here are 10 tips that will help you avoid unnecessary difficulties:

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4 ways to generate MORE white-hot web leads

It’s not the quantity, but the quality, of the web leads a company generates that really counts. 

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Sales presentations: 5 key ways to distinguish yourself from the competition

Vince Lombardi believed that to be great, you had to be great at fundamentals like blocking and tackling, so they were the primary focus of his Green Bay Packers’ practices.

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Top strategies to overcome buyer reluctance, close more deals

Here are four ways everyday salespeople can connect and communicate with their prospects more effectively, earning their time, respect and, ultimately, their business: 

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Top 7 ways to open a presentation

The most effective presentations start and finish with the prospect’s needs and wants as the focus. Here are seven tips to help you prepare your openers.

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Internet sales tax about to become a reality

It looks inevitable now: Businesses will have to collect sales tax online.

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7 major changes in closing during tough economic times

While the basic rules of closing remain the same in every economy, there are seven significant changes that have an influence on closing during tough economic times:

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Lady Gaga doll deal stalls: Was the bloody stump a factor?

Marketing Lady Gaga: Creative nightmare or merchandising dream?

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The proven sales training resource best-in-class companies swear by

What is “cultural transmission,” and why should it be at the core of your sales training program? 

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4 world-class ways to ensure buyers say, ‘Yes!’

More than 85% of prospects feel doing business has become more complex over the past three years, according to a recent Economist poll. The majority of those prospects describe the average buying process as “chaotic,” making it more difficult for them to commit to average deals.  

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6 ‘firmographics’ that help pinpoint prime selling opportunities

How should your company be prioritizing which opportunities have the most potential for boosting sales and revenue? Firmographics … that’s how. 

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Develop a competitive advantage: 4 ways

It’s no longer enough for your salespeople to tell prospects you offer better service or quality than your competitors. Prospects want to hear specifics about why you’re better.

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The 15 biggest mistakes of unsuccessful salespeople

Here are the 15 biggest mistakes unsuccessful salespeople make:

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5 ways to maximize the ROI of any buyer rewards program

At its core, a customer rewards program is set in place to achieve these overriding goals:  

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5 emotional triggers that dictate buying decisions

New research reveals the overwhelming majority of buyers are more compelled by what feels right than they are by a side-by-side comparison of features and benefits.  

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