A cute — but slightly creepy — TV ad from Kimberly-Clark

The latest advertising campaign from Kimberly-Clark starts out as cute but veers dangerously close to being creepy. It’s a celebration of a toilet-trained child’s “first flush.”

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The No. 1 customer requirement today

What’s the best way to take care of your customers? Consider the results of a recent survey, which asked customers, “What do you want from a salesperson?” and “What would be the number one attribute of your favorite salesperson?”

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X4 secrets to LinkedIn post perfection

New research has revealed what makes the ideal LinkedIn post.

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5 questions every employee should be able to answer

Leaders can’t always be there to provide the best response. 

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3 simple, no-cost ways to boost motivation & morale

A happy salesforce is a productive salesforce, which is why these three simple tips are a perfect way to energize reps in a down economy: 

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4 better ways to say ‘DO NOT REPLY’ in email

“Do Not Reply” … that’s kind of a harsh way to tell people you don’t monitor an email address from which email is sent.

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The most crucial sales metric of the year is …

A new survey of CEOs nationwide reveals the surprising metric they feel has had the most impact on business over the past year.  

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11 ways to improve listening skills

Poor, ineffective listening can cause communication breakdowns, damage relationships and lower trust between you and your prospects and customers. How do you make customers feel like they’ve been heard?

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3 areas to focus on when your sales team is struggling

Slumps happen. But when the entire team dips, the first priority is identifying the root cause and getting everyone back on track. 

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6 tips to becoming a better manager of your time

Once time goes by, you can’t get it back. Communicate to other managers and salespeople the value of spending time wisely. By instilling a culture in your company that values time, you ensure that your people will manage it effectively.

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Sickening thought: Many social media posts originate from the toilet

Have you ever flushed while you’re Facebooking? Twittered on the toilet? You’re not alone.

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Top 10 Sales & Marketing stories of 2012

It’s time to cap off the year with a greatest hits list of Sales & Marketing Update stories. Here are the most popular stories of 2012, as chosen by you, our readers:

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The crucial management flaw that could be costing you BIG time

New research reveals a common misstep that could be costing your sales organizations tens of thousands of dollars a year. 

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XAn uber-classy way to react to a tragedy

The Sandy Hook Elementary School massacre in Newtown, CT, was a horrific event many businesses didn’t want to ignore.

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Social media marketing: The optimal length of a tweet

Does the length of a tweet impact its performance? It may seem odd, given that tweets are already limited to a miniscule 140 characters.

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Oddball Facebook promo achieves unexpected popularity

You’re meeting someone for the first time. Maybe it’s a sales call, or even a blind date. As you shake hands over introductions, you can’t help but detect the smell of fresh pizza — but there are no pies in sight.

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The top 4 reasons average salespeople fail

In many cases, the real reason a salesperson is struggling may have a lot more to do with the parameters he or she is working within, than it does a lack of natural skill.  

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How the best in the biz turn major obstacles into sales

Study after study reveals that in order for a sales organization to thrive, managers need to focus on embracing change.  

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Marketers’ No. 1 career and business goals for 2013

The CMO Council recently released its annual State of Marketing survey. Some notable findings:

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Did sales rep solicit clients from her former employer?

This is a real legal case, only the names and commentary have been changed. See if you can guess who came out on top. 

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