4 ways to maintain your edge as markets shift
Times are changing. Prospects now have instant access to competitive pricing and low-ball offers, which means you need to approach every prospect prepared to defend your offer.
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The No. 1 secret to winning buyers in this economy

More than 70% of prospects say they’d be willing to pay as much as 10% more for a product or service if a company …
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20-Minute Sales Meeting: Boosting customer loyalty, repeat business
Satisfied customers are not loyal customers. They shop around. They may like you, but not enough to resist the temptations of competitors. Therefore, the real emphasis must be on building loyalty, not satisfaction.
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Keys to winning more buyers in an online marketplace
In a world where prospects have instant access to online offers, discounts, pricing and customer feedback, these four strategies will help you attract (and win) more buyers:
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2 reasons prospects may no longer find your offer valuable
If your selling processes haven’t changed and your closing rates have dropped anyway, a well-known sales expert has two theories as to what’s hurting your business.
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Overcoming 4 common presentation pitfalls

When the sale is on the line, there are four common pitfalls almost every sales pro has fallen victim to at one time or another.
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Have your salespeople earned the right to sell to the top?
“Sell higher, sell more!” is the message sales managers deliver to salespeople today. The logic is clear — get into senior execs’ offices and the opportunity increases to make larger sales and develop strategic alliances.
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20-Minute Sales Meeting: After-sales support
Some salespeople do a great job of selling until the prospect buys. Then everything changes. After the prospect takes ownership of the product or service, salespeople become scarce. That’s a problem.
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5 presentation skills that compel prospects to buy NOW!
The difference between a good presentation and a great one is whether it creates the type of urgency that compels a prospect to buy now.
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Helping your salespeople learn from ‘lost’ sales
Prospects who told your salespeople “no” yesterday could be ready to buy today. Remind your salespeople that every “no” is valuable when approached the right way.
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20-Minute Sales Meeting: Boosting reps’ prospecting prowess
The ability to bring in new business is one of the most crucial skills for today’s sales professionals. No matter how good they are at face-to-face selling, if they can’t schedule meetings with prospects, they can’t win new business.
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4 keys when having ‘the talk’ with reps about the economy

The economy — and what it’s doing to the company, future pay and their own job security — is something your sales and marketing reps think about constantly. And they’re counting on you for the answers.
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The top 10 downfalls of today’s business leaders
The Harvard Business Review recently published its list of the 10 fatal flaws that derail business leaders. While some may seem obvious, the study revealed something else about ineffective leaders that may surprise you.
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Report reveals how managers motivate sales pros today

Incentive Magazine recently published the results of its 2010 Sales IQ report, which reveals the latest trends in motivation and incentives.
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How to be sure you’re hiring the best salesperson
There are tons of eager job candidates out there these days. Here are five ways to ensure you’re really hiring the best person for your next Sales opening:
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Will your questions pass this effectiveness audit?
Some questions uncover hidden objections and place your people in a better position to close. Other questions do nothing to help, and the information they uncover may muddy, delay or even kill the sale.
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3 words saying it all today: ‘Made in America’
Three studies conducted over the past two years reveal why “Made in the U.S.A.” is making a huge comeback.
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The top 8 reasons customers leave
When one of your salespeople claims that a customer left for a lower price, you’re probably hearing an excuse.
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7 cash-flow killing mistakes to avoid in a recession

For sales and marketing pros to get up and run while the economy is on its hands and knees means avoiding these seven mistakes.
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20-Minute Sales Meeting: Selling to multiple decision makers
When you’re speaking in front of multiple prospects at once, you’re going to have to modify your sales presentation to take the group dynamics into account.
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