Have you ever flushed while you’re Facebooking? Twittered on the toilet? You’re not alone. More…

Using social media to raise your company’s visibility is naturally a point of emphasis — or even confusion — for the people running the business. More…

You’re meeting someone for the first time. Maybe it’s a sales call, or even a blind date. As you shake hands over introductions, you can’t help but detect the smell of fresh pizza — but there are no pies in sight. More…

This is a real legal case, only the names and commentary have been changed. See if you can guess who came out on top.  More…

Each time Facebook releases a new tool for marketers, it feels like Christmas in the Cratchit house — but that’s not always the case for potential customers (and certainly not this year). More…

Never underestimate the power of Facebook, especially if it involves a picture of cute kids and their online plea for a pet. For these parents, their lack of faith in Facebook landed them a new cat. More…

Coming to a Facebook page near you: More…

Looking to drum up clicks — and sales — on your company’s Facebook page? Then you’ll want to take a look at the results of a recent report. More…

Men are cheap — and easier to reach, according to a recent survey of Facebook users and their responses to online advertising. More…

The more Facebook “Likes” you amass on your website, the more popular and trusted you must be, right? Wrong — it’s really a case where the quality of  responses outweigh the sheer numbers. How’s that work? More…

If you’re thinking about giving another team member access to post on your company’s Facebook account, take pause first. More…

Not only do the majority of companies use Facebook, and other sites, but they also use it for some specialized business applications.

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Your people in Sales and Service hold a no-cost key to creating more business.

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Facebook’s about to become a lot more business-friendly. The site’s rolling out three changes designed specifically for sales and marketing organizations. More…

Several best-in-class companies have latched onto the essential hook that drives a considerable social media presence (as well as sales and loyalty).  More…

There isn’t a rock big enough to hide under if you’re trying to avoid the headlines and news coverage of Facebook and its billion-dollar IPO, which exceeds the annual budget of many small nations. But there are three separate pieces of Facebook-related news floating under the surface. More…

Social media impacts the bottom line at companies that are active on Facebook, Twitter and other social-media channels. But it takes more than just getting people to “like” your company.

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Something old, something new: After 60 years as the face of Coppertone suncare products, the company is trying to find a new little girl — with a contest on Facebook. It’s part of what Madison Avenue calls “comfort marketing.” More…

Been piling up a lot of Millennial visitors to your company’s Facebook page? Don’t count them as prospects/customers until they come back — since many never return. More…

Facebook admits wanting more information about you — but now it’s offering to take organ donations. More…