4 ‘musts’ of a successful sales strategy
February 1, 2012 by Bob Hill
Here are four innovative ways to better understand your customers needs, and provide the type of service that leads to more business: More…
February 1, 2012 by Bob Hill
Getting the most out of every customer: It’s a matter of metrics
January 27, 2012 by Bob Hill
All customers may have been created equal, but they don’t have equal value to you. In fact, some may not be worth your time at all.
3 ways the USPS cuts will impact your business now
December 14, 2011 by Bob Hill
Regardless of which industry you’re in, these three permanent cutbacks will change – and potentially even hurt – the way your company does business: More…
The newest trend in online advertising
November 29, 2011 by Bob Hill
You know those Web ads that give you the option to skip them? There’s a method to that madness. More…
The most valuable employee attribute
October 19, 2011 by Bob Hill
In a recent New York Times interview, Stetson Hats CEO Pamela Fields reveals how employees made her a more capable CEO. More…
2 Biz-Friendly Facebook Updates Coming
September 6, 2011 by Christian Schappel
Facebook looks to be on the verge of becoming even more marketing-friendly. More…
3 lessons every company can learn from the Netflix debacle
August 10, 2011 by Bob Hill
When Netflix recently decided to change its pricing model, it set off a chain reaction that could ultimately result in the loss of nearly 3 million customers. More…
Social media outperforms paid search marketing
July 20, 2011 by Charlie Walker
Once upon a time, paid search was the smart bet to ratchet up marketing campaigns. Of course, times change. More…
Blogging for business: 5 crucial steps
June 16, 2011 by Bob Hill
You can maximize the profitability of corporate blogs by making these five steps part of your regular process: More…
Which type of comp plan is best for your business?
May 30, 2011 by Bob Hill
Every business is different, which is why one-size-fits-all bonus plans rarely have the desired impact, long-term.
The best place to advertise
May 19, 2011 by Bob Hill
TV ads once ruled. A new statistic could change the thinking on that.
5 no-cost ways to increase your company’s web traffic
May 11, 2011 by Bob Hill
Driving high-probability prospects to your company’s website doesn’t have to be expensive, provided you use these five tactics: More…
Study: Social media not top way to sway buying decisions
April 21, 2011 by Bob Hill
Despite all the buzz surrounding social media’s business potential, one national study puts its influence in perspective. More…
And the most admired company in America is …
April 19, 2011 by Bob Hill
For an unprecedented fourth year running, this company tops Fortune Magazine‘s list of the most admired companies. More…
The No. 1 reason customers leave
April 12, 2011 by Bob Hill
A new study reveals the most common reason customers stop doing business with a company — and it’s not about price. More…
Video: The low-cost marketing trend that pays
April 7, 2011 by Bob Hill
More and more companies are making the transition to visual media, because it costs next to nothing and the ROI is substantial. More…
The 5 most effective marketing channels
March 23, 2011 by Bob Hill
Which marketing channels get the most bang for your buck these days? More…
5 Reasons Even the Best Sales Teams Fail
March 22, 2011 by Bob Hill
A well-known business specialist breaks down the most common pitfalls today’s sales organizations face. More…
Why women are better shoppers – and targets
March 4, 2011 by Charlie Walker
Anyone who’s ever hit the mall with a member of the opposite gender will tell you: Women and men have very different shopping habits. After all, it’s “women shop, men buy,” right? More…
16 reasons top reps make quota, while others make excuses
February 15, 2011 by Bob Hill
Follow conventional wisdom – that’s the secret to success, right? Not for a lot of the best people to ever enter the sales world, according to business growth development consultant Nic Windley. More…
