Is Twitter a waste of time for business?
August 23, 2011 by Bob Hill
A new study reveals those who tweet are not necessarily those who buy. More…
August 23, 2011 by Bob Hill
Keeping your Facebook rep clean
July 8, 2011 by Valerie Helmbreck
Everybody from the mailroom clerk to the CEO seems to have a Facebook page these days. And even if the rank-and-file don’t worry about keeping their online image pristine, it’s a sure bet upper managers should.
No. 1 function to outsource
February 18, 2011 by Valerie Helmbreck
Most business leaders have to make a decision about which jobs their organization will tackle, and which ones they’ll farm out to contractors or other outsourcing professionals. When entrepreneurs are asked what they’d like to get rid of, More…
Making sure social networking doesn’t backfire on you
February 11, 2011 by Valerie Helmbreck
Social networking’s become a popular sales and marketing tool, but that doesn’t mean everyone’s using it correctly. Used incorrectly, it could actually More…
Raising funds for your favorite charity — the new way
December 16, 2010 by Valerie Helmbreck
Ever wondered how to use social networks to benefit a good cause?
What social media prospects want now (& how to capitalize)
November 11, 2010 by Bob Hill
A recent forum of nationwide social media users revealed exactly why they “follow” a company, and what inspires them to buy. More…
3 privacy problems with Facebook’s new ‘Groups’
October 19, 2010 by Bob Hill
Within hours of Facebook’s latest announcement, the web (and the media) were abuzz with chatter about Facebook compromising their privacy yet again … Could you be at risk? More…
Bolster the bottom line by thinking like prospects
October 13, 2010 by Bob Hill
Here are five strategies the best in the business use to think like their buyers and, ultimately, close more sales. More…
The sales trend that’s helped 81% of managers extend e-mail’s reach
September 21, 2010 by Bob Hill
It’s simple, it’s transferable and 8 out of every 10 managers claim it has helped them build brand awareness. More…
Service tune-up that’ll boost sales, loyalty
September 9, 2010 by Bob Hill
Research shows nearly 85% of customers who leave their suppliers do so because of poor service after the sale. Here are five ways to ensure your service is always top-notch — and customers keep coming back: More…
Keys to winning more buyers in an online marketplace
August 27, 2010 by Bob Hill
In a world where prospects have instant access to online offers, discounts, pricing and customer feedback, these four strategies will help you attract (and win) more buyers: More…
How to be sure you’re hiring the best salesperson
July 30, 2010 by Bob Hill
There are tons of eager job candidates out there these days. Here are five ways to ensure you’re really hiring the best person for your next Sales opening: More…
4 ways to position yourself as an invaluable resource prospects want to buy from
June 14, 2010 by Bob Hill
Competition is tight, budgets are tighter. In order for salespeople to maintain their edge, they need to differentiate what they personally bring to the table. More…
An expert’s warning about social media
June 14, 2010 by Valerie Helmbreck
CEOs recently got a lesson in managing workers’ use of social media from a Forrester tech analyst. More…
4 follow-up strategies that open doors, close deals
May 10, 2010 by Bob Hill
More than 80% of sales are closed on or after the fifth contact, found a recent Association of Sales Executives study. That means persistence is still king, and these strategies are proven to increase your chances of closing: More…
What managers really think about social media
May 4, 2010 by Bob Hill
Social networking may be a more valuable business resource than some managers are willing to admit. More…
3 reasons you don’t need Twitter (right now)
March 24, 2010 by Charlie Walker
Should Twitter be an important element in your sales & marketing efforts? More…
The No. 1 trait every successful sales organization has in common
March 23, 2010 by Bob Hill
There are countless sales and marketing strategies that lead to success, but only one component that every successful sales organization shares. More…
5 things every prospect expects salespeople to know
March 19, 2010 by Bob Hill
You may get in the door by saying the right things, but most prospects won’t buy from you unless you know the answers to these five questions: More…
Is now the time to jump into mobile marketing?
March 18, 2010 by Charlie Walker
Mobile marketing efforts could generate an even bigger bang for your buck right now. More…
