More than 70% of prospects say they’d be willing to pay as much as 10% more for a product or service if a company … More…

Satisfied customers are not loyal customers. They shop around. They may like you, but not enough to resist the temptations of competitors. Therefore, the real emphasis must be on building loyalty, not satisfaction. More…

Here’s clear evidence that if you’re not using Twitter to boost your sales efforts yet, now’s the time to start. More…

The biggest challenge when it comes to writing online copy prospects respond to: More…

Using technical terms in an effort to “speak” a prospect’s language is likely to delay or deter the buying decision, according to a recent study. More…

The pressure is building. Prospects are more knowledgeable, demanding more concessions and more results. The good news: Even in these uncertain times many salespeople are delivering impressive results. Want to know how? More…

Four out of the top five companies in the Fortune 500 consistently post to their Twitter accounts, and that’s not nearly all, according to a new study. More…

What type of impact does it have on sales and marketing staffers when they feel as if their managers are overbearing or controlling? A new study reveals the answer. More…

Corporate blogs don’t only engage existing buyers, they help attract (and close) new ones, a recent study found. More…

Why do more than a third of salespeople plan on testing the job market, and how can you keep them from flying the coop? More…

Still counting clicks to measure if customers got your message? If so, you’re missing out on an even better metric — one that could push sales to the next level. More…

A recent poll finds high-level execs are confident about their companies’ prospects, but not so confident about the prospect for economic recovery. More…

More than 80% of sales are closed on or after the fifth contact, found a recent Association of Sales Executives study. That means persistence is still king, and these strategies are proven to increase your chances of closing: More…

Two recent studies reveal why companies that cut their travel and entertainment expenses could be making a costly mistake. More…

A recent study revealed how quickly companies respond to Web-based leads on average — and the news isn’t good. More…

Companies expect online sales to explode this year. The reason?  More…

When setting goals for your salespeople today, you may want to consider some new strategies.  More…

There are countless sales and marketing strategies that lead to success, but only one component that every successful sales organization shares. More…

Mobile marketing efforts could generate an even bigger bang for your buck right now. More…

New research has uncovered the one trait most sales superstars share — and several others that differentiate the top producers from the bottom feeders. More…